2025 B2B Manufacturing Sales Benchmark Report
See how industry leaders convert 230% faster and how you can, too.
What You'll Gain from the Sales Benchmark Report
- Identify segment-specific strategies boosting conversions by up to 230%.
- Discover how top performers achieve shorter sales cycles and greater pipeline value.
- Understand precisely how your segment's performance stacks up against industry leaders.
- Learn specialized outbound tactics generating $317K/month compared to $183K with traditional methods.
Inside the 2025 B2B Manufacturing Sales Benchmark Report
Industrial Automation
SQL to Closed Rates: 51%
MRO Supply Chain
Lead to Opportunity Conversion: 58%
Manufacturing IT Services
Onsite Meeting Close Rate: 68%
Manufacturing SaaS
Expansion Revenue From Existing Accounts: 40%
Heavy Equipment
Lead to MQL Rates: 29%
Maintenance & Repair
SQL to Closed Rates: 51%
Discover More Insights
in the Report
Frequently Asked Questions
What insights will I gain from this benchmark report?
You’ll discover segment-specific strategies, performance benchmarks, specialized tactics for improving pipeline growth, and actionable insights to significantly boost your sales effectiveness.
Is this report relevant to my industry?
Absolutely! You can learn from the detailed insights across seven key manufacturing segments including IoT, automation, SaaS, MRO supply chain, IT services, heavy equipment, and maintenance & repair.
How can my company implement the strategies outlined?
The report provides actionable steps and best practices, illustrating exactly how top-performing companies utilize specialized outbound strategies, technology integrations, and segment-specific approaches to achieve measurable results. Growth Era can support your company in implementing these proven strategies for maximum impact.
